Mike Phelps
Mike Phelps has been involved in the club industry for 25 years serving in a variety of leadership capacities, including as Executive Vice President at American Golf where he led technology, finance, and strategic planning for the company. He has been named one of the ‘Top 10 Most Innovative People in Marketing’ by Golf Inc. Magazine, and one of today’s ‘Influencers in the Private Club Industry’ by BoardRoom Magazine.
Together, Mike and Shannon founded Pipeline, a specialized brand marketing agency focused on helping clubs look better, sound better and connect better. They brought CRM to the club industry, introducing the first club-specific CRM in 2009, and pioneered a revolutionary New Member Onboarding software platform that was voted Best New Product by BoardRoom in 2019. Since then, they’ve continued to develop innovative solutions to help address the branding, marketing and communications needs of some of the world’s most iconic clubs and membership communities. More information is available at www.pipelineagency.com